retention.

Less wasted ad

spend

We help brands turn customer data, CRM and lifecycle marketing into a business growth engine, so every campaign works harder and every customer relationship goes further.

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5-25x

More expensive to acquire a new customer than retain an existing one

Source: Harvard Business Review

The Challenge

Many businesses have the tools and customer data, but lack the strategy or resources to turn them into meaningful customer journeys.

Marketing becomes reactive, retention opportunities missed and CX feels fragmented. The result is lower loyalty, weaker engagement and lost revenue.

How We Help

We combine CRM strategy, customer journey design and hands-on marketing automation to help Aussie brands improve customer retention, loyalty and long-term growth.

Acting as an extension of your team, working within your infrastructure; we design and build scalable lifecycle programs that drive measurable business impact.

Strategy backed by hands-on industry experience.

MarTech & CRM strategy

Uncover and define requirements for systems to deliver marketing ouputs.

CRM implementation

Project manage your CRM implementation or migration.

Customer journey mapping

Design behavioural journeys that help drive customers to their next purchase.

Marketing automation
builds

Implement automated emails and SMS to drive revenue and team efficiency.

Why Brands Partner With Us.

Jackie and OrbitCX understand the customer. From journeys, to removing pain points and building efficiency. Jackie puts the customer front and centre, while using data and prioritisation to deliver the best result for the customer and the business. Jackie looks to understand your strategy and the team before executing on the things that make a difference and has been able to do this using her experience across agencies and within the business to build the best outcome. She was great to work with.

Grahame - General Manager

The Wine Collective

Jacqueline and her team are amazing!...
They helped us with a Christmas real estate giveaway with full marketing plan and print materials ready for distribution, and a separate Christmas Charity Appeal. This was a big project and it was delivered to perfection.

Everytime we work with Jacqueline it is easy, stress free and the results are great, highly recommend her and this business to anyone looking for someone who will take charge and deliver quality work

Stacey - Principal

Strudwick Property Agents

OrbitCX streamlined our CRM, reducing manual admin time and significantly improving how our sales and marketing teams work together. Their knowledge, responsiveness and ability to simplify complex processes made the entire experience seamless.

By connecting our data directly into our workflows, we saw a 25% increase in follow-up conversion rates and a much stronger marketing ROI. The OrbitCX team were proactive, professional and genuinely invested in helping our business grow.

Rob - Director

Trackabout Campers Australia

Built to work within your orbit.

We integrate into your existing systems and workflows, while designing, documenting and upskilling your team. From short-term projects to ongoing support, we work within the tools your business already uses.

Customer Lifecycle Strategy

"Brands that prioritise customer journey mapping see up to 54% greater return on marketing investment."

Journey mapping with purpose. We design customer lifecycle journeys that uncover friction points, identify behaviours worth nurturing, and create more intentional experiences that guide, reward and retain customers over time.

Source: Adobe.com

Marketing Automation Design

"Businesses using marketing automation see an average return of $5.44 for every $1 spent."

Human-centred automation built to scale. We combine behavioural insights, emotional CX drivers and aspirational profiling to create personalised customer journeys that influence behaviour, strengthen loyalty and deliver more connected customer experiences.

Source: Nucleus Research

CRM Integration

“Companies with connected customer data outperform competitors by 23% in customer satisfaction and 19% in revenue growth.”

Clean data. Connected channels. Compliant communication. We help businesses migrate and implement CRM ecosystems with stronger governance, smarter personalisation and Spam Act-conscious automation.

Source: Salesforce

Loyalty Programs

“Top performing loyalty programs can boost revenue from customers by 15–25% each year.”

Loyalty Beyond Discounts. We build loyalty programs customers actually value; combining strategy, rewards and customer insight to increase repeat purchases, advocacy and long-term brand connection

Source: Australian Loyalty Association